Digital Green

It is a platform of videos aimed at the agricultural community and disseminated through local social networks to encourage farmers to adopt new practices to improve their livelihoods and share knowledge with other agents in the sector. The company's approach is based on a kind of network of self-help groups, which promotes the local production of low-cost videos, including not only advice on crops or the weather, but also on food. The success strategy of this organization It is realizing that each context has its specific needs, with soil qualities, access to water, language or farmer capacities specific to each country. For this reason, local farmers take charge of the production of the videos, and remain connected with experts in the field through social networks.